by Matt Shields | May 10, 2018 | Brand Marketing, Business Strategy, Entrepreneur
Feed your creative entrepreneurial brain with potential pivots select startups use to ‘take off’ and experience the kind of revenue growth that changes everything. Small business owners and startup teams work hard, pay dues every day and just want their brands to take...
by Matt Shields | May 10, 2018 | Brand Marketing, Business Strategy, Entrepreneur
In this article we’ll examine 6 potential ways to transform your drabby startup brand into a phenomenon; something that feels like a $100 million-dollar brand to those that interact with it! Why ‘feel’ instead of ‘look’? Well, that’s what you’re here to find out. I...
by Matt Shields | May 10, 2018 | Brand Marketing, Business Strategy, Entrepreneur
I set out to create a provoking article around the renowned work of Stephen Covey, The 7 Habits of Highly Effective People, while putting focus on our emerging digital world, mobile workforce, and virtual infrastructure. Obviously, it would be difficult to try and...
by Matt Shields | May 9, 2018 | Brand Marketing, Business Strategy, Entrepreneur
Okay, make sure your earbuds are working, because I’ve dusted off my crystal ball and uncovered a handful of marketing insights for 2018. No groundbreaking marketing insights here, but it’s fabulous brain fodder to kick off the new year. One thing’s for sure, we’ll...
by Matt Shields | May 9, 2018 | Brand Marketing, Business Strategy, Entrepreneur
Look at you, all in super-serious research mode…deciding whether to channel seed capital into your business idea through crowdfunding means or a private investor. Nice! Each is an incredible option, huge actually, but once you commit it’s a challenge to juggle both...
by Matt Shields | May 7, 2018 | Brand Marketing, Business Strategy
Bold title. It’s easy to see why you’d search for that, but unfortunately there’s no universal method to ensure your tech solution is a market fit. Savvy angel investors understand this, which explains why they don’t mind losing money on 20 or 30 good looking ideas if...
